| “New England's Alternative Health and Medicine Resource since 1987” |
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Advertising
Reach your target market in six
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| Issue | Ads / Payment Due | Distribution Begins |
| Fall 2008: Green Technology | August 1 | September 1 |
| Winter 2008: Miracles, Hope and Light | November 1 | December 1 |
| Spring 2009: Healing with Food | February 1 | March 1 |
| 2009 Alternative Health Guide | March 15 | May 1 |
| Summer 2009: On the Road Again | May 1 | June 1 |
| Size | Dimensions (w x h in) | Price | 50% off 4th ad* |
| Back Cover | 9 1/2 x 12 1/4 | $2175 | |
| Full Page | 9 1/2 x 12 1/4 | $1460 | $730 |
| 1/2 Page A | 9 1/2 x 6 (horiz.) | $750 | $375 |
| 1/2 Page B | 4 5/8 x 12 1/4 (vert.) | $750 | $375 |
| 1/3 Page A | 6 1/4 x 6 (horiz.) | $530 | $265 |
| 1/3 Page B | 4 5/8 x 8 (vert.) | $530 | $265 |
| 1/3 Page C | 3 x 12 1/4 (tall vert.) | $530 | $265 |
| 1/4 Page | 4 5/8 x 6 (vert.) | $420 | $210 |
| 1/5 Page | 4 5/8 x 5 (vert.) | $350 | $175 |
| 1/6 Page A | 4 5/8 x 3 7/8 (horiz.) | $290 | $145 |
| 1/6 Page B | 3 x 6 (vert.) | $290 | $145 |
| 1/8 Page | 4 5/8 x 2 7/8 (horiz.) | $230 | $115 |
| 1/12 Page | 3 x 2 7/8 (horiz.) | $170 | $85 |
| Regional Advertising | 3 x 3 (square) | $180 | $90 |
Free Ad Design with 1/6 page or larger.
Please also see our 50% Off Perks and Discounts
Use exact ad dimensions only. Display ad rates are for camera ready digital files. Please see Digital Submission Guidelines below. If your ad requires design, set-up or digital modification, ad production costs are billed at the rate of $35 per hour. Please see Advertising Terms and Conditions.
The Holistic Directory includes descriptions of holistic services and businesses organized by category (see list below). People turn to this directory like a phone book to find the services they want quickly and easily, so we recommend you keep your name and logo present on an ongoing basis in this section of the magazine.
Setup:
We set up all holistic directory ads in our standard font and format. Your cost is determined by the number of words you submit and your preferences in setting up your text and logo. Graphics are placed in the left column only. A proof of your listing will be sent for your approval before printing.
Discount:
50% off 4th consecutively run ad. Your discount is calculated as an average of all four ads run, with the discount not to exceed the cost of the fourth ad. Your account must be current for us to run your 4th issue discounted ad. Please read Advertising Terms and Conditions.
Cost:
$80 per inch or fraction thereof, measuring the live text/graphic area only. Minimum cost: $120. The sample below measures 1.75” tall and costs $140. Set up fee: $25. Changes to existing ads: $10 per issue.
Categories:
Acupuncture & Asian Medicine • Animal Services • Astrology • Bookstores & Gift Shops
Business Services • Centers • Certifications, Schools & Institutes • Children & Childbirth
Chiropractic • Coaching • Consciousness Transformation • Counseling & Therapy
Healing & Bodywork • Healing: Combined Modalities • Health Products • Herbs & Gardens
Holistic Medical & Dental Services • Natural Beauty Care • Nutrition • Readings
Retreats & Workshops • Spiritual Practices • Yoga, Tai Chi & Fitness
Calendar:
Calendar listings are $1 per word with a minimum cost of $35. Please submit typed lisitings by email (preferred), fax or mail. Word count: 10 digit phone number is one word. E-mail/web addresses count as two words each.
Calendar Photo Placement:
$125. Includes photo and caption plus 35 word listing. Add add'l words to your calendar listing at $1 per word over 35.
Classified:
$1.50 per word, $35 minimum. Add a box around your ad for $10. See Word count information above for figuring your cost. Please submit typed listings by email (preferred), fax or mail and choose a category. If no category is specified we will choose one for you.
Classified Display:
All classified display ads are 2 1/4” wide. Height: 3 inch — $160; 2 inch — $120; 1 inch — $80. 50% discount on fourth consecutive display ad run. See Perks and Discounts
Yoga Practitioners of New England:
Organized by town and state, your listing includes 25 words of your choice. Please submit typed listings by email (preferred), fax or mail. Cost: $200/year. One copy change per year allowed.
Directory of Holistic Specialties:
Choose a category heading and a maximum of 84 characters and spaces. We capitalize the first two words in your listing. Please submit typed listings by email (preferred), fax or mail. Cost: $160/year. One copy change per year allowed.
Regional Advertising — CT, RI, NH/VT:
Special advertising sections each issue feature square 3” x 3 blocks. Guaranteed placement within the first quarter of the magazine. Cost $180 per square (design included). Double blocks also available, horizontal or vertical.
Please email your listings to advertise@spiritofchange.org and include your billing address, listing text, category (if applicable) and any photos or logos.
50% Off.
Contract as an Annual Perk Advertiser (APA) and run four consecutive display ads or holistic directory ads and receive 50% off your fourth consecutively run ad. Your discount is calculated as an average of all four ads run, with the discount not to exceed the cost of the fourth ad. Your account must be current for us to run your 4th issue discounted ad.
Free Web and Guide Listings for Annual Perk Advertisers (APA). Receive one free Basic Listing in the annual Alternative Health Guide for New England plus a free online listing in the Directory Annex. A $105 value!
Free Community Bulletin Board
Annual Perk Advertisers (APA) receive one free Basic Post each month on the
Community Bulletin Board. Located at http://www.spiritofchange.org, it is the place to
connect with your community. Post can include up to 125 words and must relate to
an event or newsworthy item. A $75 value each issue!
Free Calendar Listings (A $35 value each issue).
All display and holistic directory ads receive one free 35 word calendar listing in the issue their ad appears. Free calendar listings must refer to a dated or regularly occurring event with the date or time listed. You must send in your emailed, faxed or typed calendar listing by the deadline for each issue you wish it to appear in. add additional words over 35 at $1 per word. A $35 value each issue!
Home Page Buttons appear in the Featured Links column down the right side of the homepage (110 x 110 pixels, JPG or GIF fi le). Includes client user name and password to track activity.
• 6 months: $550 • 3 months: $350 • 1 month: $125 • Premium placement: $75
Banner Ads appear at the top of a specified page, based on availability. (75 high x 575 pixels wide, JPG or GIF file).
• 6 months: $550 • 3 months: $350 • 1 month: $125
Community Bulletin Board Posts are updated daily. Located at http://www.spiritofchange.org, it is the place to connect with your community. Posts must relate to an event or newsworthy item.
• 1 Free Basic Post per month for print advertisers
• Basic Post: $25 (includes up to 125 words)
• Featured Post: $50 (includes up to 250 words and image)
Coupon of the Month
Featured section on the Bulletin Board includes your image or logo and coupon text. Call for price and availability.
Online Directory Annex
If you’ve missed the Annual Alternative Health Guide — our featured print and online directory — the Online Directory Annex is the place to list until you can get into next year’s edition. Listings include your name, address, phone, fax, e-mail, Web address plus a 25-word description. $60/category. Annual Perk Advertisers (APA) in the print magazine receive a free Annex listing.
Monthly E-Newsletter
Reach thousands of qualified Spirit of Change subscribers each month with your seasonal news, events, releases and specials.
• Featured article: $100 includes 75 words, image and live link.
• Logo sponsor (125 x 50 pixels): $50 includes logo and live link.
Current page view stats available on request.
Color Your Ad in the Digital Edition :
• Repeat files and client-submitted files: $25/insertion
• New color file created by SOC: $50/insertion
• Changes to an existing color file: $10 + $25 insertion fee
Blow-In Ads are overlay screens that appear over the magazine pages. Placed within the first quarter of the magazine, up to a maximum size of 520 x 340 pixels, JPG or GIF file.
• $295/issue, includes free design, up to 1 hour.
Digital Edition Full Pages are full color pages placed following the back cover.
• $495/issue, includes free design, up to 1 hour.
Multimedia Insertsenhance your print advertising campaign with
audio or video.
• $325/issue for insertion, fi le creation additional.
MP3 Audio Creation
Commercials
Includes: 15 minute phone consultation, editing, recording with professional voice and music bed (music MP3 and commercial script to be supplied by client).
• 60 second: $175 • 30 second: $125 • 15 second: $100
Podcasts (Meditations, lessons, digital business cards)
Includes: 15 minute phone consultation, recording (your voice) up to ½ hour in studio, editing up to ½ hour, music bed (music MP3 to be supplied by client). 5-7 minute fi nished product digital podcast.
• Your voice: $219 • Professional voice: $259
Professionally Recorded Interviews
Recorded in studio (up to 1 hour). Includes 15 minute phone consultation, preparing questions, recording, editing, assembling (complete with music and professional voiceover introduction), personalized audio soundbites and one CD copy. 15-18 minute finished product.
• Interview: $269 • Extra recording and editing: $50 per half hour.
Mechanical Specs and Digital Guidelines:
Spirit of Change Magazine is produced digitally using QuarkXPress/Adobe InDesign and Adobe PDF on the Macintosh platform. We require electronic ads supplied to our specifications for all camera ready display ads and other graphic materials submitted (logos, photos, etc). Materials not in compliance with our specs will be modified and accepted at the publisher’s discretion and using our font substitutions where necessary. Please fax or mail a hard copy version of your digital ad.
We accept ad layouts and supporting graphic files created with:
PAYMENT:
We accept check, Visa/MasterCard/Discover, cash, money order, PayPal, and ITEX barter. Payment is due upon placing your ad and will be assessed late charges and collection costs after 60 days past due. Spirit of Change reserves the right to change advertising rates with 30 days notice. 4th issue 50% discounted ads will not be placed unless your account is current, voiding your discount and consecutive status. Unless we receive your cancellation notice, Annual Perk Advertisers receive an invoice each issue for their advertising which constitutes an ad insertion order. Ad insertion orders not cancelled by 7 days after the ad deadline become binding for that issue and advertisers will be held accountable for payment of that space.
AD CHANGES:
It is the advertiser’s responsibility to submit ad changes for each issue. Spirit of Change will run the advertiser’s most recent ad without liability if no new ad copy, artwork or revisions are submitted by the deadline.
SOC ADVERTISING CONDITIONS:
Publisher reserves the right to reject any advertising at any time and is not liable for any cost or damages if, for any reason, they fail to publish an ad. For printed errors of the publisher’s responsibility, liability is limited to the cost of the ad space. Value of Perks and Discounts is non-redeemable for cash or credit and is subject to availability. Accounts past 60 days voids eligibility for Discounts or Perks. Editorial themes may change without notice. Publisher cannot guarantee that any advertisement will appear on a specific page or at a specific position on a page without the payment of preferred placement fees. Advertisers are liable for any claims made against Spirit of Change as a result of ad content supplied to the publisher. Publisher and its constituents will not be responsible for the printing quality of any artwork or ad provided by the advertiser that is of poor quality or in non-compliance with our digital or mechanical requirements, or for the printing of digital files submitted without hard copy proof.
DISTRIBUTION:
Display and Holistic Directory advertisers will receive one complimentary copy of the magazine mailed to them for each issue their ad runs. Please supply us with your current mailing address. OR advertisers may elect to have either 5 or 10 complimentary copies mailed to them by providing us with a current mailing address. OR advertisers may elect to receive a complimentary bulk shipment of magazines delivered to them by supplying us with a current street delivery address. Please specify the amount of copies to be received each issue as 25, 50, 100, 200 or 200+ (call for details.)
For more information please call Michella Bedrosian at (508) 278-9640 x 1 or advertise@spiritofchange.org
Click here to download a PDF version of our media kit.
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